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Recent wins
Outcome notes from shipped work—metrics, experiments, and systems impact.
A clearer primary action brought 45% more clicks and a 25% downstream conversion rate.
A transparent checkout opt-in produced a 300% relative lift in subscriptions without increasing charge-related support complaints.
BOSS Money & BOSS Revolution · Design systems
I helped build a shared Figma design system for BOSS Money and BOSS Revolution, then scale it across mobile, web, and a team of 400+ people.
AI-assisted design · Figma systems
A brief goes in. A reviewed Figma file comes out. Between them sit focused workers, strict checks, and a long memory for old mistakes.